5 Google ADWORD Success Tips

Google AdWords is a marketing tool designed to help you display advertisements and promote your products or services online. Because Google handles hundreds of millions of searches per day, it makes sense to build simple, effective advertise and display them to individuals who are already exploring online for information about your company. Paid search marketing is…

November 24, 20210Comments

ByTechynista

Mobile Overtakes Desktop Shopping For First Time: Are You Ready?

In 2014, there was a lot of talk about whether or not mobile shopping will overtake desktop shopping. It simply has. According to IMRG research, mobile devices currently account for 52% of retail traffic. More individuals are also purchasing on mobile devices, with smartphones and tablets accounting for more than 36% of UK eCommerce transactions.…

November 15, 20210Comments

ByTechynista

Search Engine Optimization (SEO)

Can Multiple Domains Improve Your SEO Strategy?

The response to that question is a capital NO... Thank you for taking the time to read this post! I know some of you are curious as to why I said NO to this. Contrary to a familiar but out-of-date notion, purchasing several domains with your key phrases and directing them to your website simply…

April 20, 20210Comments

ByTechynista

Search Engine Optimization (SEO)

Boost Your SEO – 5 Usability Principles That Make Visitors Stay

Does your website allow visitors to stay around? If not, it's not only losing your clients – it's also potentially destroying your site SEO (search engine optimization). User experience has always been an important part of SEO… but it's becoming more and more important. After all, Google (and other search engines) aims to deliver content that…

February 16, 20210Comments

ByTechynista

Digital Marketing Search Engine Optimization (SEO) Web Design

Just Got A New Website? Now What?

You did it, finally! All those weeks of searching to find the right web design company; weeks of contents and images, quality checks, and collaboration with your web designer have paid off. Whew! Congratulations on your new website. That's it, Nice done job? Not specifically Ahem. There's a little good news and a lot of all…

January 19, 20210Comments

ByTechynista

Search Engine Optimization (SEO)

What’s The Difference Between Black-Hat And White-Hat SEO

In the field of Search Engine Optimization, SEO, a range of methods are used by many to ensure higher visibility in search engines. This includes content generation, Pay-per-click banners, links from other websites, business ads, and in particular social media integration, are also essential resources to improve web presence. Although the ultimate objective is to…

January 8, 20210Comments

ByTechynista

Search Engine Optimization (SEO) Web Design

Why Content Is Crucial To Your Website

Just 2% - 3% of websites are able to produce enough traffic and revenue. Why? The main explanation boils down to content. Depending on the aims of the website (some only want to have an online presence), content is key to success. Here's an example to describe it. If you have an offline store, the primary source…

December 1, 20200Comments

ByTechynista

Search Engine Optimization (SEO) Web Design

Why You Should Review Your Website’s Meta Description Tag

The Meta Description Tag The keywords and phrases you use in your Meta description tag do not impact the search engine ranking of your website, but this tag may still be handy in your overall SEO and social media marketing campaigns. What's the Meta Description Tag? It's a snippet of HTML code that belongs to…

November 30, 20200Comments

ByTechynista

Business

Important Statistics Small Businesses Need To Know About SEO Leads

It is important for you to understand why SEO is important for generating leads before delving into how. An average amount of $5,000 is being spent by majority of businesses on SEO alone. 4 in 5 clients make use of search engines to find local information alone. The number of times mobile searches for “where…

October 31, 20200Comments

ByTechynista

Search Engine Optimization (SEO)

5 Steps To Improve Local SEO With Google’s 3-Pack

Google's search experience, particularly local SEO, is constantly evolving. Since local SEO is ever-changing, businesses must do all they can to adapt, or else they may fall behind their competition. Recent changes to Google Search results have improved the way local businesses appear on the Search Engine Results Pages ( SERPS) when a user searches…

October 9, 20200Comments

ByTechynista

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