As the world progresses, new technological advancement and trends come up every day and it is safe to say that social media has become one of the most powerful platforms used today. Therefore understanding social media and how social media algorithm work is imperative for small business owners.
Social media algorithm is what most social…
Social Media
Snapchat Views can be very useful to your brand. Snapchat has an average of 186 million users per day, producing 3 billion snaps per day. In other words, this social network platform has a wider audience than Twitter, which has 126 million users a day.
Another factor Snapchat is worth some of your marketing dollars…
When I first started using Facebook in 2009, I would never have predicted just how influential the platform would grow to become for businesses.
Gone are the days where Facebook existed solely as a place for you to meet with friends, and get updates on how their days are going. When used correctly, Facebook has…
I can say with confidence — I’m not the only one who have told you that content is important. In the marketing world you heard about it and how business owners, agencies and marketers talk about this...
Does it sound like a big deal?
It also seems to be enormous and time consuming.
In other…
Nowadays, it seems like social media publishers are only having fun on Twitter and Facebook. Those sites can be places for celebrities and "sexy" B2C brands, that's it — but when it comes to B2B marketing, LinkedIn has them beaten.
According to a recent report from WebpageFX, 80 percent of B2B's social media leads come from…
Facebook products have always been about people being connected. Over the years, they’ve been working on how to make people feel connected with each other even though they're not in the same place. Today, video is helping most of us cross the gap. Facebook will soon switch to more interactive technologies like AR and VR.…
A number of high-profile Twitter accounts were hacked simultaneously on Wednesday by attackers who used the accounts — some with millions of followers — to spread cryptocurrency scams.
Apple, Elon Musk, and Joe Biden were among the accounts compromised by a broad-based hack that remained mysterious hours after it took place. Those accounts and many others…
Social media marketing is likely to be a key component of your overall marketing strategy. At the end of the day, social media platforms play a vital role in helping businesses reach a wider audience.
Through social media presence, your business will benefit from improved customer knowledge and strengthened links between your business and your customers. With…
The outbreak of COVID-19 has a major effect on day-to-day business and customer behaviour and, as a result, these are moments that small business owners and marketers need to identify ways that will help them develop meaningful and long-term relationships with their audiences from a safe distance. Unprecedented times call for improvements to your online…
A brand's presence on social media is crucial in a moment of uncertainty in helping them ride the wave, speak with their customers, and be heard as they wish.
In a way, Instagram has been transformed into something more intimate. The way we post the pictures of packed social life has transformed into pictures inside the…