Page 8 – Techynista

Six Reasons Why You Should Separate Your Email From Your Website Hosting

I've been hosting websites for my clients as a web designer for about 5 years. I enjoy being able to offer my customers a service in which I have some control over the server configuration and am not relying on anyone else's bad customer service or lack of functionality and specifications. Hosting a company's website and…

ByTechynistaMarch 25, 20210Comments

Digital Marketing Search Engine Optimization (SEO)

What Is An Online Sales Conversion?

"Optimize your website to maximize your online conversions" – have you been hearing the same old phrase for some time now? If it is, then you are not alone! As marketers, we appear to forget, like any small business owner, that not everyone in our world lives. We are talking about technical terminology like sales…

ByTechynistaMarch 17, 20210Comments

Digital Marketing

5 Guidelines To Successful Digital Marketing Strategy

According to the Smart Insights 'Managing Digital Marketing' report, 46% of brands do not have an established digital marketing strategy, while 16% do have a strategy but have not yet incorporated it into their marketing activities. But here's the thing: if you don't have a strategy in place, how do you hope to evolve and…

ByTechynistaMarch 15, 20210Comments

Social Media Web Design

How To Drive Traffic To Your Website Through Facebook

Facebook is currently the most popular social networking site, with 500 million active users logging on to their pages on any given day. They beat Google in visits last year. It's a routine for millions of people across the globe to search and update their Facebook profile everyday or hourly. That's why it's easy to…

ByTechynistaMarch 10, 20210Comments

Content Marketing

When Are You Ready To Start Blogging

I get a lot of push-back from clients who are really scared to write blogs. I don't blame them for that. I know the idea is scary, time-consuming, and, like me they are wondering what they are going to write about. Let alone the idea that what they are going to write will be well received.…

ByTechynistaMarch 8, 20210Comments

Web Design

When Should You Redesign Your Website

Thoughts go to where to put our hard-earned money to generate optimum returns, customer retention, and customer attraction. In my company, web design and internet marketing, we consider both when working on a customer's website. It's this time of year when we get the most requests to review and criticize websites in preparation for their…

ByTechynistaMarch 2, 20210Comments

Digital Marketing Social Media

7 Ideas To Understand Your Customers Better

If you don't want to get to know your customers at a personal level, your digital marketing strategies are likely to be flatter than a bottle of coca-cola from a children's party. If you fail to reach out to your consumers with personalized marketing and customized experience, the prestige of your brand will rapidly decline,…

ByTechynistaFebruary 24, 20210Comments

Web Design

How Responsive Website for Mobile Users Improve Your Sales

Customers react to the experience of using a website. No matter how attractive your website can seem, if the user experience (UX) is upsetting, the customer tags your brand as problematic and ignores you. Improving their UX in internet marketing, particularly for mobile users, is vital because refusing to improve could mean losing customers. If your custom…

ByTechynistaFebruary 23, 20210Comments

Digital Marketing Web Design

Why Digital Marketing Is Important To Your Company

In some of our posts last year, we explored the general concept of digital marketing and some of the ways in which companies use it to promote their brand and interact with other businesses. This time, I'm going to drill into the "Why"—the major reasons for making digital marketing an integral part of your brand…

ByTechynistaFebruary 19, 20210Comments

Search Engine Optimization (SEO)

Boost Your SEO – 5 Usability Principles That Make Visitors Stay

Does your website allow visitors to stay around? If not, it's not only losing your clients – it's also potentially destroying your site SEO (search engine optimization). User experience has always been an important part of SEO… but it's becoming more and more important. After all, Google (and other search engines) aims to deliver content that…

ByTechynistaFebruary 16, 20210Comments

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