Digital Marketing Search Engine Optimization (SEO)

How Does Your Website Impact Your Marketing Strategy

A strong website marketing plan will drive your business as a small business owner. Most of us do not have the experience or training to build and maintain a professional website, so we must spend our time and resources. The website is typically the one tool that the majority of businesses underutilize. It is…

How PR Has Changed Through Social Media

With the advent of social media in recent years, the concept of public relations has shifted dramatically. In the past, public relations companies may rely on fellow constituents to mitigate harm in the event of a crisis. It might take days or weeks to clean up a client's or company's image; they had the luxury…

May 1, 20210Comments

ByTechynista

Search Engine Optimization (SEO)

Can Multiple Domains Improve Your SEO Strategy?

The response to that question is a capital NO... Thank you for taking the time to read this post! I know some of you are curious as to why I said NO to this. Contrary to a familiar but out-of-date notion, purchasing several domains with your key phrases and directing them to your website simply…

April 20, 20210Comments

ByTechynista

Web Design

How To Secure Your Website From Hackers

WEBSITE SECURITY Our servers have been heavily targeted by Brute Force Attacks in the last few months. When this happens, our website starts to rank on Google search with negative keywords. Our server technicians were on the case and told us to install some extra safeguards and website security in addition to our usual checks and…

April 14, 20210Comments

ByTechynista

Lifestyle

How To Transfer Google Analytics Property Ownership

Google Analytics is a powerful tool that allows website owners to track their website traffic and understand their audience. If you're a website owner, you can use Google Analytics to track your website's traffic and understand your audience. By understanding your audience, you can make better decisions about how to grow your business. Google Analytics…

April 13, 20210Comments

ByTechynista

Digital Marketing

Why Digital Marketing Is Important To Healthcare Success

As a healthcare provider, having a digital marketing strategy in place is just as important as having any other component of your marketing plan. While creating and maintaining an up-to-date website, blog, email, and social media campaigns may seem daunting at worst and time-consuming at best, you cannot afford to overlook the fact that these…

March 27, 20210Comments

ByTechynista

Business Content Marketing

Six Reasons Why You Should Separate Your Email From Your Website Hosting

I've been hosting websites for my clients as a web designer for about 5 years. I enjoy being able to offer my customers a service in which I have some control over the server configuration and am not relying on anyone else's bad customer service or lack of functionality and specifications. Hosting a company's website and…

March 25, 20210Comments

ByTechynista

Digital Marketing Search Engine Optimization (SEO)

What Is An Online Sales Conversion?

"Optimize your website to maximize your online conversions" – have you been hearing the same old phrase for some time now? If it is, then you are not alone! As marketers, we appear to forget, like any small business owner, that not everyone in our world lives. We are talking about technical terminology like sales…

March 17, 20210Comments

ByTechynista

Digital Marketing

5 Guidelines To Successful Digital Marketing Strategy

According to the Smart Insights 'Managing Digital Marketing' report, 46% of brands do not have an established digital marketing strategy, while 16% do have a strategy but have not yet incorporated it into their marketing activities. But here's the thing: if you don't have a strategy in place, how do you hope to evolve and…

March 15, 20210Comments

ByTechynista

Social Media Web Design

How To Drive Traffic To Your Website Through Facebook

Facebook is currently the most popular social networking site, with 500 million active users logging on to their pages on any given day. They beat Google in visits last year. It's a routine for millions of people across the globe to search and update their Facebook profile everyday or hourly. That's why it's easy to…

March 10, 20210Comments

ByTechynista

Techynista

Our Newsletter