If you are starting a new business or looking for a new email marketing platform, checking out these free email marketing services will save you time and money!
Email marketing continues to create a significant ROI in 2021, and there are a myriad of email marketing tools available, so you can reach and engage your audience with no upfront expenditure!
Prepare yourself because we are about to go into the greatest email marketing services available.
When it comes to choosing the best service, there are a few crucial factors to consider:
- Examine the quantity of email subscribers you have access to.
- Check to see if there are any daily email sending limits.
- Examine the features available in both free and paid version.
Getting a free mailing service doesn’t mean it’s a bad service; it just means it’s limited. So, before deciding on a free or paid email marketing platform, always consider the long term.
Now that we have gotten that out of the way, let’s look at some of the top email marketing services available!
HubSpot is an email marketing platform you need to fuel your complete marketing funnel. The application is an all-in-one growth platform that assists you in growing and scaling your organization.
What’s noteworthy about HubSpot’s free email marketing software is that it comes with a slew of additional marketing tools that boost the effectiveness of your email marketing efforts. HubSpot is well-known for its CRM and sophisticated marketing automation platform, which provide insight into your audience and how your marketing efforts affect them.
In addition to the CRM, you receive stunning email signup forms to capture leads, a configurable landing page builder, social media management, Facebook advertisements management, and more. In addition to all of the optimization, their plan gives you access to analytics tools to help you enhance your strategy.
Overall, despite its relatively low monthly email sending capacity, HubSpot is one of the finest email marketing services for increasing lead creation, managing lists and ensuring email deliverability.
- Subscription forms to collect leads
- Contact management functions
- Advertisements on Facebook, Instagram, Google, and LinkedIn
- Conversion analytics and reporting
- Conversion-boosting landing page builder
HubSpot’s free plan is great for small business owners who want all of the tools they need to get started with email marketing. Paid options begin at $50 per month and include form follow-up emails, email health insights, and increased features.
MailerLite is another one-of-a-kind platform on our list of email marketing providers. The platform includes a basic user interface and a user-friendly drag-and-drop editor to make designing email campaigns easy even if you have limited experience.
Furthermore, the sophisticated text editor and built-in photo editing feature make MailerLite a terrific alternative for creatives and bloggers looking to generate newsletter visuals that represent their business.
Aside from email marketing, the platform gives you access to email automation features such as advanced segmentation, contact tagging, and the company’s well-known A/B testing tools. The software includes reporting and analytics, as well as email campaign reports and surveys.
In general, MailerLite’s email marketing service is easy to use for beginners who want to build their list and send their first email campaign, especially if they don’t mind the platform’s logo.
- Unsubscribe page developer
- Built-in photo editing to create visually appealing emails
- Subscriber management is essential for keeping your lists clean.
- A/B split testing is used to determine which elements work better.
- Reporting and a survey to track the effectiveness of your emails
Mailerlite is one of the top email marketing services for reaching out to your target audience. Subscriber-based subscription alternatives begin at $10/month, and you gain access to extra features such as promotion popups and delivery by time zone.
Sendinblue is an email marketing platform that began as a transactional email platform before branching out into email marketing and marketing automation. The tool will provide you with access to a drag-and-drop builder where you can personalize your email templates and generate newsletters.
While the template collection isn’t extensive, Sendinblue is ideal for mobile-responsive campaigns. Aside from email generation, the email service provides free SMS marketing options to communicate with mobile subscribers.
Email and SMS personalisation are also included in their plans, as well as different segmentation features to help you manage your contact list more effectively. Their plans also includes marketing automation. The workflow editor allows you to design workflows, but you can only target up to 2,000 contacts for free.
Overall, Sendinblue is an excellent email marketing platform with SMS marketing capabilities and a high sender score. Keep in mind, however, that your email campaigns will incorporate the Sendinblue logo for the free plan.
- Newsletter marketing that is mobile-friendly
- Personalization of SMS marketing messages for targeted communications
- Group subscribers have advanced segmentation options.
- Contact lists and information to help you keep track of your contacts
- Send transactional emails and SMS text messages
- Lead generation can be boosted by using an online form builder.
Sendinblue’s free plan includes all of the necessary capabilities, however there is a severe daily email sending restriction of 300. Paid subscriptions begin at $25 per month and include A/B testing tools and more sophisticated features.
Mailchimp is one of those over-the-top email marketing providers. To assist you with your enterprise, the platform will provide you with basic email newsletter templates, A/B testing, and even a built-in CRM.
Mailchimp features a Creative Assistant that resizes your designs based on your brand when it comes to email creation. If you rely significantly on pictures, Mailchimp also provides you with access to its content studio, where you may store photos, graphics, and other media.
Furthermore, Mailchimp’s behavioral tagging will assist you in creating targeted marketing campaigns, such as abandoned cart emails. Mailchimp’s plan also includes website engagement, which allows you to track site views.
Overall, Mailchimp’s platform can help you get started with email marketing. However, as with some of the other Mailchimp alternatives on our list, you cannot remove the branded footer.
- Tools for managing lists to keep your contacts organized
- For more relevant email content, use behavioral targeting.
- To get started, use these basic email newsletter templates.
- Integrations with major apps, such as Gmail, as well as single-step automation
To get started, the platform’s plan will provide you access to some amazing features. Mailchimp’s pricing starts at $9.99 and includes social post scheduling and retargeting ads.
If you want to go multi-channel quickly and easily, with all the tools you need (basically), then you have found the appropriate email marketing marketing tool, as you can receive more than just… well, email marketing tools.
SendPulse provides SMS marketing, Viber marketing, transactional emails, and other services. Is this email marketing tool, however, equipped with everything you would require? Its capabilities, on the other hand, are rather diverse and beneficial for a range of sectors, allowing you to develop stunning campaigns using Sendpulse’s responsive email templates and email automation features.
Personalize your campaigns with their email service to generate more personalized welcome emails, re-engagement efforts, and more. Finally, Sendpulse’s distinct features enable you to target non-openers and increase your open rates.
- HTML editor
- Web push notifications
- Segmentation and personalization
- Integrations with eCommerce platforms like Shopify and Woocommerce
Sendpulse’s free plan allows you to send an unlimited amount of emails per month to a limited number of subscribers. To transmit more, you will need to upgrade to a premium plan, which starts at around $8.50 per month.
MailJet began as a transactional email service and has since evolved into a platform. It later grew into an email marketing platform with sophisticated email marketing capabilities, APIs, and Webhooks. MailJet is one of the email marketing providers that offer a “pay as you grow” pricing strategy, which can be very useful if you are on a tight budget.
The drag-and-drop email builder in the email service is simple to use, and the basic segmentation features will help you create more personalized email campaigns for your target audience. Furthermore, MailJet allows you to collaborate on emails with your peers, allowing you to alter many aspects at the same time.
In terms of customer assistance, this email marketing tool does not provide online customer help for their free plan. Despite the absence of an online support team, MailJet’s free edition simplifies newsletter design by providing basic automation features to get you started.
- Store unlimited contacts details
- Co-creation of an email campaign
- Reporting as well as sophisticated email statistics
- Service for SMTP relay
MailJet’s free plan may be quite limited when compared to other free email marketing platforms. The platform has three tiers for added functionality and online customer assistance, starting at $9.65/month.
EmailOctopus, which began as a part of Amazon’s SES service, has proven to be one of the greatest email marketing platforms, with the easiest-to-use email builder and simple UI. While EmailOctopus does not have many capabilities, it is quite adequate for an email marketing tool that is still in its early stages as a stand-alone service.
Email list management is also rather simple, allowing you to quickly add fields, import, and export your lists. The free edition will provide you with the segmentation and personalization options you need to create better email content that resonates to your target audience.
Overall, EmailOctopus has some excellent features that are appropriate for novices who require basic customer service and don’t mind branding.
- Statistics are kept for 30 days.
- Email editor with drag-and-drop functionality
- Basic client service
- Email list administration
The best thing about EmailOctopus’ plan is its simplicity. To enjoy email design control and priority support, you will need to subscribe to a subscription plan starting at $20 per month.
8. Benchmark Email
This tool is simple to use. One may claim that it’s super-easy. However, simple does not imply poor, as Benchmark’s email marketing tool is well-known in the industry. The intuitive and simple-to-use email editor will save you time, and the responsive templates will look great.
Benchmark Email will provide you access to easy lead generation, rudimentary reporting, and a light version of its marketing automation tools in addition to email marketing to get you started. Overall, Benchmark Email is a good free email marketing alternative for learning the ins and outs of email marketing and creating your first email drip campaigns.
- Drip campaigns and signup forms at their most basic
- Reports on live engagement
- Tools for managing email delivery
- Surveys and polls
Benchmark is a fantastic service for getting started, but it is somewhat limited. Benchmark Email offers two premium alternatives for more advanced functionality, beginning at $15/month and unlocking the platform’s most advanced features.
CleverReach is one of the email marketing businesses that began as something else. In this situation, the tool is a technology service provider for email marketing that has become one of the most talked-about email marketing tools.
But, when it comes to its email tools, is CleverReach as intelligent as it claims? CleverReach gets merits for its simple and straightforward user interface and quick learning curve. While the drag-and-drop builder is rather simple to use, there is certainly space for development.
The CleverReach Plugins allow you to link your CMS, CRM, and shop systems to the free tool. You can use the service’s reminder emails, for example, to enhance attendance at webinars and other events that require reminders.
- Plugins such as Shopware, WordPress, and Salesforce
- View unsubscribes from contact list
- Import HTML campaign
- Automated reminder emails
CleverReach’s free plan is ideal for novices who don’t want a lot of features. Paid subscriptions begin about $18, and include access to autoresponders, the removal of advertisements, and the removal of email marketing automation constraints.
Moosend is one of the best email marketing and marketing automation services, allowing you to design beautiful email marketing campaigns, automate your marketing efforts, and increase lead generation using web forms. The drag-and-drop email builder, which comes with a variety of responsive email newsletter themes, will allow you to become a creative pro without any technical knowledge.
In addition to its email marketing services, Moosend will provide you with marketing automation processes and advanced segmentation options to help you raise your open rates and conversions. Segmentation also improves email list management and allows you to offer more personalized content to your email subscribers.
Your Moosend account also includes powerful reporting and analytics to track the efficacy of your campaigns and optimize your marketing efforts. Finally, the email marketing solution integrates with popular programs to help you streamline your marketing activities.
Overall, Moosend’s platform is a great choice for new businesses and marketers looking to send unlimited email campaigns to up to 1,000 subscribers. You may try out the tool for yourself by creating a free account and exploring its features.
- Fully personalize email newsletter templates.
- Drag-and-drop builder for quickly creating campaigns
- Marketing automation to make time-consuming processes easier
- Email list segmentation is used to keep lists clean.
- Enhance lead generation, use online forms.
- Performance can be tracked using real-time reporting and analytics.
- Integrations that help get more out of your marketing efforts
Sign up for a free Moosend account to receive unlimited emails to up to 1,000 contacts. For more subscribers, Moosend offers subscription options beginning at $8/month that include access to more unique features such as the landing page builder, SMTP server, and phone assistance.
Are you looking for an email marketing service to help you grow your business?
Choosing the finest email marketing solution for you should not be a difficult or time-consuming procedure.
To be successful, you need a tool that provides freedom and appropriate features without any hidden fees. Furthermore, it should be simple to use and, preferably, have elements that have a direct impact on the performance of your campaigns, such as A/B testing.
Don’t forget to have a look at its whole cost! Once you’ve outgrown the free plan, you’ll need a dependable service with tried-and-true capabilities that won’t break the bank!