How Do Social Media Algorithm Work?

As the world progresses, new technological advancement and trends come up every day and it is safe to say that social media has become one of the most powerful platforms used today. Therefore understanding social media and how social media algorithm work is imperative for small business owners. Social media algorithm is what most social…

September 21, 20200Comments

ByLanreOladejo

Campaign Digital Marketing

Why Is Digital Marketing Important To Small Businesses?

As small businesses start up, they often concentrate on how their first set of customers will walk through the door. They do use traditional advertising forms like printed advertisements and radio/television advertisement, or even big signs on the roadside. They believe it's only a matter of time before consumers find their way to them because they are sure they offer a good…

August 17, 20200Comments

ByTechynista

Content Marketing Digital Marketing Social Media

3 Steps To Content Creation Framework With A Social Media Content Manager

I can say with confidence — I’m not the only one who have told you that content is important. In the marketing world you heard about it and how business owners, agencies and marketers talk about this... Does it sound like a big deal? It also seems to be enormous and time consuming. In other…

August 14, 20200Comments

ByTechynista

B2B Social Media

Marketer ‘s Guide to LinkedIn Posting

Nowadays, it seems like social media publishers are only having fun on Twitter and Facebook. Those sites can be places for celebrities and "sexy" B2C brands, that's it — but when it comes to B2B marketing, LinkedIn has them beaten. According to a recent report from WebpageFX, 80 percent of B2B's social media leads come from…

July 30, 20200Comments

ByTechynista

Social Media

How To Build A Social Media Marketing Funnel That Covert Sales

Social media marketing is likely to be a key component of your overall marketing strategy. At the end of the day, social media platforms play a vital role in helping businesses reach a wider audience. Through social media presence, your business will benefit from improved customer knowledge and strengthened links between your business and your customers. With…

June 21, 20200Comments

ByTechynista

Social Media

The Landscape Of The Social Media In 2020

Let's take a look at the state of social media in 2020, and you'll be able to get a grip on the major social media trends to watch out for next year. According to Sprout Social, advertising spending on social media will increase to $102 billion over the next 12 months. There is no doubt that…

February 16, 20200Comments

ByTechynista

Digital Marketing Social Media

Social Media as an Emerging Theme in IS Strategy

Hello guys, I'll like to share my presentation on Social Media as an Emerging Theme in IS Strategy. The 21st century is characterized with various kinds of challenges that are essentially affecting the ways businesses operate; these challenges are driven by events happening inside and outside of the organizations. Organizations need to study these events and strategize around…

March 29, 20130Comments

ByLanreOladejo

Digital Marketing Social Media

Social Media is not a Distraction, it Boost Productivity

Far from diverting employees from their jobs, social media and smartphones actually make staff more productive - and employers should learn to deal with that new reality. Access to social networks via mobile devices gives staff a “virtual co-presence” with direct benefits for the business in which they work, according to a new study. That core…

March 29, 20130Comments

ByLanreOladejo

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