As a brand, you are aware of the value of SEO in e-commerce, from the way it helps shape a brand to the subtle changes in Google rating.
According to HubSpot, search engine users usually pick one of the top three results, and 75% won't bother looking past page one of the search results. With high…
Each so often, Google is making a major change to its main algorithm. This was the launch of BERT in October 2019.
But with hundreds of Google updates per year, what sets BERT apart from the rest of it?
Ok, according to Google, BERT is the biggest change in five years (since RankBrain) and affects one in…