How Small Businesses Can Use Visual Search Engine To Boost Sales

As a small business, you might be wondering how you can compete with the big cooperate giants in the industry? How you can drive traffic your way? As the world we know is advancing technologically, so is the digital world. As new and improved tools are being created to make digital marketing more effective and…

September 28, 20200Comments

How Small Businesses Can Improve Their Customer Experience

HOW SMALL BUSINESSES CAN IMPROVE THEIR CUSTOMER EXPERIENCE Giving customers the best customer experience is always one of the most important goals of businesses. After all, there is a popular saying, “A happy customer, a happy business”. With digital marketing taking over from the more traditional methods of marketing one would wonder how small businesses…

September 27, 20200Comments

Business Campaign Digital Marketing

Why Following Market Trends is Important For Small Businesses

As a small business looking to establish your business, you can be wondering why following market trends is important for small businesses . This is because it has now become an important action to take to stay on top of the competition. Having an online presence has now more than ever become a part of…

September 26, 20200Comments

Business Digital Marketing Social Media

How Small Businesses can Advertise on Facebook for FREE

If you have been wondering how small businesses can advertise free on Facebook. To answer your question, Yes! Small businesses can advertise free on Facebook. It’s a known fact that Facebook has reduced business pages reach on its platform by up to 90%. Marketers and business owners have to leverage on paid ads to have…

September 25, 20200Comments

Content Marketing Digital Marketing

6 Tips To Promote Your Video Content

It's hard to imagine that just 20 years ago , people didn't have portable, mobile devices that could connect to the internet and download high-volume video. But nowadays, people listen to music, take pictures, shoot video, and watch all sorts of content on their phone without even thinking about it. And the ability to create…

September 24, 20200Comments

Campaign Digital Marketing Social Media

How Do Social Media Algorithm Work?

As the world progresses, new technological advancement and trends come up every day and it is safe to say that social media has become one of the most powerful platforms used today. Therefore understanding social media and how social media algorithm work is imperative for small business owners. Social media algorithm is what most social…

September 21, 20200Comments

Digital Marketing Education Search Engine Optimization (SEO)

7 Google Analytics Reports You Need To Know

According to Marketing Land, almost 70 per cent of the world 's top 10,000 websites evaluate the performance of their websites using Google Analytics, and 53 per cent of all websites use the Data Analysis Tool more than 10 times the number using the next most popular analytics package (Bing Analytics). There is a good…

September 11, 20200Comments

Business Digital Marketing

How Digital Technology is Changing Sales Operations

It might be hard to believe, but there was a time when goods had only been sold in a physical sense, and salespeople had been seen as a go-to expert before any transaction had taken place. Yet consumer preferences are evolving, frequently shifting due to technological advances. Over the last few years , social transactions…

September 9, 20200Comments

Business Digital Marketing

7 Ways to Boost Your Organization’s Social Branding

Social branding has become the hallmark of digital marketing. From the smallest local businesses to major internationally recognized brands, social branding is being used to raise brand awareness, entertain and engage, provide a real-time customer service channel and, of course, sell. Although most marketers find it difficult to identify proven ROI when it comes to social…

August 27, 20200Comments

Campaign Digital Marketing

How Can Digital PR Boost Brand Online Presence?

Digital PR is a technique used to raise awareness about a brand using online methods. It is similar in many respects to conventional PR, but it provides an ability to reach a much broader audience that can't be reached with just offline approaches. Digital PR depends on Internet-based techniques such as search engine optimization, content marketing,…

August 25, 20200Comments

Digital Marketing

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