Email marketing appears to be a simple task, doesn't it? Perhaps sending a large number of emails to a large number of individuals will work, and you can sit back and watch the magic unfold.
Regrettably, it does not. Email marketing is an excellent approach to promote with high returns, but it does provide its…
If you haven't started using email marketing yet, there's no better time than now.
Since Techynista developed the first email marketing solution for small and large businesses in 2020, email marketing has evolved dramatically.
What hasn't changed is the effectiveness of email marketing.
According to research, email marketing continues to outperform other digital marketing channels,…
Today, the rate of innovation and the number of resources accessible to marketers are nothing short of astonishing. According to VentureBeat, there are 1,876 businesses in 43 distinct marketing categories, including SEO, social, video marketing, sales enablement, mobile analytics, and dozens more.
Furthermore, many of the categories did not exist in the previous year's.
Only…
Some people have abandoned email marketing in favour of newer digital marketing strategies as social media and other online platforms have grown in popularity.
Email marketing is also one of the easiest and most successful ways to promote your company online.
In this article, we will look at why email marketing is still relevant to…
Having the right resources at your disposal will make content creation much simpler and more effective.
While tools cannot replace a strong content marketing strategy, the right ones can help speed up parts of the process, gain insights that you would not have otherwise, and help you produce better-performing content.
But where do you start?…
All marketing is based on psychology, particularly the psychology of persuasion.
All good content is rooted in human psychology. People read articles and books, view images and video, and click on ads when they're curious, needful, or because their friends are.
We all have cognitive biases, and if you understand them, you will be able to…
What motivates you? Who do you turn to when you need a push to keep you going?
I'm guessing it's other people.
People assist us in making significant improvements in our mindset and the way we spend every day of our lives.
“Don't let yesterday take up so much of today,” says the quote. I'm…
You have actually done it. You developed the concept, refined it, and created a business model. You gathered your resources, decided your market structure, registered with the relevant governing bodies, assembled your staff, and selected your vendors. You have branded yourself, and you are now open for business, hoping your company grows.
You have also…
Our Content Creation Plan is back and better than ever. We have amazing features that you would not want to miss out on, believe me. (You can get our Social Media Content Manager Template by clicking here.)
The sound of a new content calendar design might be really exciting for some of you. For some,…
Choosing the best mobile app analytics tools for your app can easily be overwhelming. After all, there are so many vendors on the market already, and more are being added all the time!
According to a Harvard Business Review study, researchers found that “businesses that integrate multiple sources of customer and marketing data significantly outperform other companies.” They…