We live in an age rich in useful data that gives brands and companies a wealth of insight into the views, emotions, needs and preferences of their target audience. And these observations are indispensable to the continued success of any organization.
But, with a plethora of metrics readily available at our fingertips, it's all too…
As a small business, you might be wondering how you can compete with the big cooperate giants in the industry? How you can drive traffic your way?
As the world we know is advancing technologically, so is the digital world. As new and improved tools are being created to make digital marketing more effective and…
HOW SMALL BUSINESSES CAN IMPROVE THEIR CUSTOMER EXPERIENCE
Giving customers the best customer experience is always one of the most important goals of businesses. After all, there is a popular saying, “A happy customer, a happy business”. With digital marketing taking over from the more traditional methods of marketing one would wonder how small businesses…
It's hard to imagine that just 20 years ago , people didn't have portable, mobile devices that could connect to the internet and download high-volume video. But nowadays, people listen to music, take pictures, shoot video, and watch all sorts of content on their phone without even thinking about it.
And the ability to create…
For many others, writing the About Us page can be the easiest page to write. Let's be honest, I mean, it's about you and your business. Now that's something you should really sink your teeth into, right?
It's the most daunting page for some, and it's always a lost opportunity.
But let's take a step…
Snapchat Views can be very useful to your brand. Snapchat has an average of 186 million users per day, producing 3 billion snaps per day. In other words, this social network platform has a wider audience than Twitter, which has 126 million users a day.
Another factor Snapchat is worth some of your marketing dollars…
As the owner of a growing business, you are responsible for maintaining the pulse of competition. By learning about the marketing strategies of your main competitors, their product blends and their emerging target markets, you can change your own marketing strategy to gain an edge in your industry. Here is a look at the top six things…
Oh, yes! We are all guilty of that. If you have been in a single industry for as long as we have, you tend to believe that everybody understands the terms and conditions of your industry. You start spewing phrases to your clients, and they look at you like deers in the headlights.
To help…
In this article, you will learn what makes a good website that puts the customer first.
In reality, these are unique actions that we take with any B2B website design that we create as well as our own.
So, what's a customer centered website like? Essentially, it is a B2B website design that incorporates all…
Many business owners, bloggers, and marketing specialists are wrestling with the issue of word counting. What is the ideal length for an article to rank high in SEO metrics and at the same time provide a satisfactory answer to the user's query? Is there a clear Article Length Formula that should be consulted?
To address…