Page 11 – Techynista

A Beginner’s Guide To A/B Testing: How To Optimize Your Approach

The unique benefit of Digital is its inherent measurability. If you had to describe the unique benefit of digital technology, the main aspect that sets it apart from other sales and marketing strategies, what would you choose? It's measurability for most. The importance of digital technologies and techniques lies in the fact that they are…

ByTechynistaNovember 18, 20200Comments

Business Content Marketing

How To Empower Yourself (and your customer) With A Modern Sales And Marketing Process

When I was first told about Google; I didn't understand it, neither did I know what a search engine was. I didn't even know it could index all of the world's information, and make it accessible to absolutely everyone. It seemed unfathomable; like life on Mars. Sales (and marketing) roles are undergoing a major transformation…

ByTechynistaNovember 13, 20200Comments

Content Marketing Digital Marketing

7 Ideas For Developing Your Business Blog Content Plan

Getting a written blog content plan is what distinguishes the good blogs from the very great ones. Basically, you double your chance of success with a published blog plan. According to the Content Marketing Institute, 60 percent of companies with a written content strategy is successful compared to just 32 percent of those with a…

ByTechynistaNovember 12, 20200Comments

Business Social Media

4 Ways To Deliver Outstanding Social Customer Service

The Value of Social Customer Service There has been a significant spike in major brands taking big steps to provide their consumers with the best possible social experience. Take Xbox, for instance. Microsoft's gaming console goes beyond and beyond the social customer service game with its 'Xbox Support Elite Tweet Fleet.' So much so that…

ByTechynistaNovember 6, 20200Comments

Digital Marketing Email Marketing

5 eCommerce Sales Channels To Fuel Your Company’s Growth

The increasing adoption of digital channels has expanded the emphasis on e-commerce. It makes sense for many companies not only to advertise their goods and services online, but also to sell them. Across the world, Internet usage as well as smartphone ownership rates are rising, and customers are increasingly inclined to do everything from study…

ByTechynistaNovember 4, 20200Comments

Content Marketing Digital Marketing

4 Simple Ways To Nurture Your Customer Relationships

For a better client experience, 86 percent of customers would pay more. This statistic may or may not come as a surprise to many companies, particularly as we increasingly turn to digital channels to automate and expedite. But we use comparative shopping engines to find the best prices, and sites like eBay and Alibaba to…

ByTechynistaNovember 3, 20200Comments

Business

Important Statistics Small Businesses Need To Know About SEO Leads

It is important for you to understand why SEO is important for generating leads before delving into how. An average amount of $5,000 is being spent by majority of businesses on SEO alone. 4 in 5 clients make use of search engines to find local information alone. The number of times mobile searches for “where…

ByTechynistaOctober 31, 20200Comments

Campaign Digital Marketing

7 Effective Ways To Use Paid Search That Google Won’t Tell You

A common mistake made by many marketers is to get lost in the convention. We learn that there are certain ways to do things and prefer to obey these laws to the letter, instead of forging our own paths. It's not necessarily a bad thing. After all, these traditional methods have been proven to work,…

ByTechynistaOctober 16, 20200Comments

Campaign Email Marketing

7 Ways To Boost Your Email Marketing Click-Through Rate

Email is one of the simplest and most efficient ways to connect to your current and potential customers. No matter who you reach out to, you have just got seconds to catch the reader's attention in what's most definitely a busy inbox. Ok, that's the challenge. In this blog, we outline a few strategies that…

ByTechynistaOctober 13, 20200Comments

Digital Marketing Email Marketing

How Email Marketing Can Turn Leads Into Sales

Email has been around since the 1970s, and even though it's now extremely common, you might still be shocked to discover how powerful a marketing tool it is today. Even though it's a 50-year-old technology, companies still use email to communicate with followers, transform leads into customers, and engage audiences with news, promotions, information, and…

ByTechynistaOctober 12, 20200Comments

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