8 Methods To Extract Value From Customer Data

If you have more data than you know what to do about it, finding successful ways to do something with it may be a challenge. For instance, with more and more people using a desktop, laptop, and mobile computing devices, all of which produce more knowledge, it makes sense that 90% of the world's data…

November 28, 20200Comments

ByTechynista

Content Marketing

A Beginner’s Guide To A/B Testing: How To Optimize Your Approach

The unique benefit of Digital is its inherent measurability. If you had to describe the unique benefit of digital technology, the main aspect that sets it apart from other sales and marketing strategies, what would you choose? It's measurability for most. The importance of digital technologies and techniques lies in the fact that they are…

November 18, 20200Comments

ByTechynista

Business Content Marketing

How To Empower Yourself (and your customer) With A Modern Sales And Marketing Process

When I was first told about Google; I didn't understand it, neither did I know what a search engine was. I didn't even know it could index all of the world's information, and make it accessible to absolutely everyone. It seemed unfathomable; like life on Mars. Sales (and marketing) roles are undergoing a major transformation…

November 13, 20200Comments

ByTechynista

Business Social Media

4 Ways To Deliver Outstanding Social Customer Service

The Value of Social Customer Service There has been a significant spike in major brands taking big steps to provide their consumers with the best possible social experience. Take Xbox, for instance. Microsoft's gaming console goes beyond and beyond the social customer service game with its 'Xbox Support Elite Tweet Fleet.' So much so that…

November 6, 20200Comments

ByTechynista

Digital Marketing Email Marketing

5 eCommerce Sales Channels To Fuel Your Company’s Growth

The increasing adoption of digital channels has expanded the emphasis on e-commerce. It makes sense for many companies not only to advertise their goods and services online, but also to sell them. Across the world, Internet usage as well as smartphone ownership rates are rising, and customers are increasingly inclined to do everything from study…

November 4, 20200Comments

ByTechynista

Content Marketing Digital Marketing

Boost Your Customer Experience With Optimized Landing Pages

The average landing page conversion rate was 2.35 per cent, while the top 25 per cent conversion rate was 5.31 per cent or higher. With an ability to convert so many visits, it's worth optimizing your landing page. For this post, we will look at how landing pages are used and who uses them well. For…

August 18, 20200Comments

ByTechynista

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